Grow Together · Iraq
Every partner is a pillar of our success — uncompromising quality at real value.
Business River is a benchmark name in Iraq's hospitality sector: importing, marketing and distributing premium F&B products and equipment through a nationwide network, backed by technical support and after-sales service that make the difference.
Our Legacy
A family trading house, five decades in the making.
Business River Co. for General Trading and Commercial Agencies Ltd. is the hospitality arm of Mshari Group — a family business founded by Mr. Abduljaleel Mshari whose work began in Baghdad's Shorja market in 1968; the company was then formally established in 1979 and started importing ready-made clothing and carpets. From clothing and carpets to a modern FMCG and hospitality portfolio, that inherited discipline in sourcing, logistics and long-term partnership is what we carry forward today from our base in Baghdad to clients across Iraq.
Milestones
- 1968
Work begins in Baghdad — Shorja market
- 1979
Mshari Group formally established in Baghdad
- 2005
Al-Mshari General Trading & Transportation Ltd. founded in China
- 2021
Business River established for trading and commercial agencies
Our Mission
To meet the diversified demands of our customers with quality products sourced from reputed manufacturers, to be the professional marketing partner our principals rely on for sales, market intelligence and customer service, and to remain the preferred supplier through timely delivery, transparency and teamwork.
Our Vision
To be the pioneering and most innovative FMCG company of its kind — providing high quality products to the community, fostering growth and building enduring business ties where customer responsiveness drives every decision.
